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Based on the our data evaluation, promotional and marketing campaigns were created.
During the consolidation of data and its transfer in .csv format to the CRM, there were errors, and data sometimes got overwritten or leaked.
By targeting specific customer groups, it managed to increase the size of the average order.
Reporting was complicated because QI Analyst could not export data directly to Excel or .csv formats, using its own format instead.
The company's goal was to create interactive maps on the platform that would be connected to real-time data and display available accommodation facilities.
This task was previously handled by several employees, which was time-consuming, resource-intensive, and prone to errors.